Lunarion Labs / Solutions / SEO & AI visibility

SaaS SEO agency: technical SEO, content and AI search

SaaS SEO services: technical SEO, product-led content, international SEO for the US, France and Spain, App Store optimization and AI search visibility.

[ The reality ]

SEO & AI visibility

SEO for a software product is not SEO for a brochure site. It takes pages that match buyer intent (features, use cases, comparisons, integrations), a flawless technical base, one version per market, and now visibility inside AI answers. We work from your data and measure what matters: sign-ups and pipeline.

[ 06 / 06 ] · Found on Google. Cited by AI.

[ Our commitments ]What we guarantee.

100%in your name: code, accounts and access
0service downtime during the work
1senior lead, from first call to launch
4steps, always in this order

[ What we do ]

Found on Google. Cited by AI.

We start from your real Search Console data, not a generic keyword list, and tie every action to sign-ups and demo requests.

  1. 01

    Technical SEO audit

    Indexing, Core Web Vitals, rendering, structure and errors: what is holding Google back.

    [ Indexing ] [ Core Web Vitals ] [ Rendering ]

  2. 02

    Product-led SEO pages

    Feature, use-case, comparison and integration pages built to rank and convert.

    [ Features ] [ Alternatives ] [ Integrations ]

  3. 03

    Content strategy

    Guides that answer what your buyers search for, linked into a clear topic cluster.

    [ Keywords ] [ Guides ] [ Internal links ]

  4. 04

    International SEO

    US, French and Spanish versions with hreflang and content written for each market.

    [ hreflang ] [ US / FR / ES ] [ Localization ]

  5. 05

    AI search visibility (GEO)

    Structured data and clear answers so AI assistants and Google AI Overviews cite you.

    [ Schema ] [ Citations ] [ llms.txt ]

  6. 06

    App Store optimization

    Title, keywords, screenshots and ratings to get found on the App Store and Google Play.

    [ App Store ] [ Google Play ] [ Keywords ]

  7. 07

    Site migrations without losses

    Redesign or replatform with a URL inventory, redirect map and post-launch monitoring.

    [ Inventory ] [ 301 map ] [ Monitoring ]

  8. 08

    Reporting that ties to revenue

    Rankings, clicks, sign-ups and demo requests every month, in plain English.

    [ Search Console ] [ GA4 ] [ Monthly report ]

[ What it lets you do ]

What changes,
in practice.

  • Get found

    For your buyers' real searchesFor your features and use casesNext to your competitors

  • Get cited by AI

    In AI assistantsIn Google AI OverviewsWith clear, sourced answers

  • Open new markets

    US, France, SpainContent written per marketClean hreflang setup

  • Fill the pipeline

    Comparison and alternatives pagesIntegration pagesGuides that convert

  • Protect what you have

    Redesigns without traffic lossPlatform migrationsPost-launch monitoring

  • Win the app stores

    Optimized title and keywordsScreenshots that convertRatings and reviews tracked

[ How we work ]

Four steps,
in this order.

  1. 01Audit

    Search Console data, technical health, competitors and intent.

  2. 02Fix

    Technical blockers first.

  3. 03Publish

    Product pages and content per market, on a plan.

  4. 04Measure

    Rankings, clicks, sign-ups and pipeline, every month.

[ Typical examples ]

What it
looks like.

Nothing changes for you. You just get time and money back.

Reduce dependence on paid ads

Almost every sign-up comes from paid campaigns.

  • Paying for every sign-up with ads[ by hand ]
  • Pausing campaigns means pausing growth[ by hand ]
  • Publishing without a plan[ by hand ]

We plug into your tools.

  1. Technical audit and fixes
  2. Feature, use-case and comparison pages
  3. Guides linked into a topic cluster

An organic acquisition channel that compounds month after month.

  • Pages that match real searches
  • Guides linked into a cluster
  • Sign-ups that arrive without ads

For you, nothing changes.

Same tools, same team, same habits. You simply get time and money back. [ Search Console, GA4 ]

Time back

A channel that works around the clock.

Money saved

Lower ad spend per customer.

Recover from a botched redesign

Traffic dropped right after the new site went live.

  • Watching traffic drop[ by hand ]
  • Piling up 404 errors[ by hand ]
  • Losing rankings[ by hand ]

We plug into your tools.

  1. Inventory of old URLs
  2. 301 redirect map
  3. Indexing monitored

Lost pages regain their place as errors are fixed one by one.

  • Clean 301 redirects
  • Errors fixed
  • Pages back where they were

For you, nothing changes.

Same tools, same team, same habits. You simply get time and money back. [ Search Console ]

Time back

A fast diagnosis instead of waiting it out.

Money saved

Organic revenue comes back.

Expand to France and Spain

An English-only site for a product aimed at international buyers.

  • An English-only site[ by hand ]
  • Rough machine translations[ by hand ]
  • No visibility abroad[ by hand ]

We plug into your tools.

  1. Per-language structure and hreflang
  2. Content written for each market
  3. Tracking by country

A clean presence in three markets, with no duplicate content.

  • One version per market
  • Clean hreflang setup
  • Tracking by country

For you, nothing changes.

Same tools, same team, same habits. You simply get time and money back. [ Search Console ]

Time back

One platform for three markets.

Money saved

New customers without a new team.

Get found in the app stores

The app is great, but nobody finds it through search.

  • Relying on paid installs only[ by hand ]
  • Screenshots that don't sell[ by hand ]
  • Unanswered reviews[ by hand ]

We plug into your tools.

  1. App store keyword research
  2. Title, description and screenshots reworked
  3. Ratings and reviews tracked

More downloads from app store search.

  • Targeted keywords
  • Screenshots that convert
  • Reviews tracked and answered

For you, nothing changes.

Same tools, same team, same habits. You simply get time and money back. [ App Store, Google Play, Your reviews ]

Time back

A download channel that runs on its own.

Money saved

A lower cost per install.

Win the comparison

Buyers compare tools and never find you in those comparisons.

  • Letting competitors tell the comparison[ by hand ]
  • Losing buyers at decision time[ by hand ]
  • Paying a premium on competitor keywords[ by hand ]

We plug into your tools.

  1. Honest comparison and alternatives pages
  2. Structured data
  3. Internal links to product pages

You are there at the moment the buyer chooses.

  • Your comparison pages ranking
  • A clear case for your product
  • Demo requests

For you, nothing changes.

Same tools, same team, same habits. You simply get time and money back. [ Search Console ]

Time back

Buyers arrive already convinced.

Money saved

Less spend on competitor keywords.

Get cited in AI answers

Customers ask AI assistants their questions, and your company never comes up.

  • Missing from AI answers[ by hand ]
  • Competitors cited instead[ by hand ]
  • Pages with no direct answer[ by hand ]

We plug into your tools.

  1. Clear answers to your customers' questions
  2. Structured data and FAQs
  3. Accurate, up-to-date content

Your brand cited when customers ask.

  • Direct answers on your pages
  • Structured data
  • Your brand cited

For you, nothing changes.

Same tools, same team, same habits. You simply get time and money back. [ Your content ]

Time back

Visibility that works even when nobody searches your name.

Money saved

Leads that cost nothing in ads.

[ What you get ]

What you
walk away with.

No vague promises: concrete items, handed over in your name, that you keep whatever happens.

  1. Deliverable 0101 / 05

    A technical audit with prioritized fixes

  2. Deliverable 0202 / 05

    A content plan per market

  3. Deliverable 0303 / 05

    Technical fixes shipped

  4. Deliverable 0404 / 05

    Monthly tracking of rankings, clicks and sign-ups

  5. Deliverable 0505 / 05

    An AI search visibility plan

[ When to call us ]

Sound familiar?

  • 01

    Your product does not show up for the searches that matter.

  • 02

    Traffic dropped after a redesign or migration.

  • 03

    Competitors outrank you on your own category terms.

  • 04

    AI assistants recommend your competitors, never you.

If one of these sounds like you, it is exactly what we do.

[ Who it is for ]

  • Profile 01

    SaaS companies

    You want sign-ups from search, not only from paid ads.

  • Profile 02

    App publishers

    You need to be found in the app stores and on the web.

  • Profile 03

    Companies going international

    You sell in the US, France or Spain from one site.

[ Technology ]

Google Search Console Google Analytics 4 Schema.org hreflang App Store Connect Google Play Console IndexNow

We pick the technology for your project, never the other way round. And we work with the one you already have.

[ In short ]

SaaS SEO is search engine optimization built for software products: winning sign-ups and demo requests from Google, the app stores and AI assistants. It combines technical SEO, product-led pages, content, international versions and structured data. Lunarion Labs does it for the US, France and Spain.

What are we talking about?

Three disciplines now work together. Classic SEO earns rankings on Google. AEO (Answer Engine Optimization) structures content to give direct answers. GEO (Generative Engine Optimization) aims to be cited inside AI-generated answers. All three rest on the same base: fast, clear, well-structured and trustworthy pages.

SEO for a software product is not SEO for a brochure site. It takes pages that match buyer intent (features, use cases, comparisons, integrations), a flawless technical base, one version per market, and now visibility inside AI answers. We work from your data and measure what matters: sign-ups and pipeline.

When should you call us?

  • Your product does not show up for the searches that matter.
  • Traffic dropped after a redesign or migration.
  • Competitors outrank you on your own category terms.
  • AI assistants recommend your competitors, never you.

How does an engagement work?

  1. Audit. Search Console data, technical health, competitors and intent.
  2. Fix. Technical blockers first.
  3. Publish. Product pages and content per market, on a plan.
  4. Measure. Rankings, clicks, sign-ups and pipeline, every month.

The starting point is always the same: the Lunarion audit, at a fixed price, which gives you a written, costed diagnosis. See our four-step approach.

SEO & AI visibility: what is included

What drives the cost?

Every project is costed after the audit, which has a fixed price. The main factors are:

  • The technical state of your site or app
  • How many markets and languages you target
  • How much content needs to be produced
  • How competitive your category terms are

Mistakes to avoid

  • Translating word for word instead of writing for each market
  • Redesigning without a redirect plan
  • Chasing keywords with no buying intent
  • Skipping structured data and hreflang

Where do we work?

Lunarion Labs is a software lab based in New York that works fully remotely, in English and French. We work with companies in the US, France and Spain, including in these cities:

United States

New York, Los Angeles, Chicago, Houston, Dallas, Austin, Miami, San Francisco, Boston, Seattle.

France

Paris, Lyon, Marseille, Toulouse, Bordeaux, Lille, Nantes, Strasbourg, Nice, Montpellier.

Spain

Madrid, Barcelona, Valencia, Seville, Malaga, Bilbao.

Go further

[ Questions ]

Frequently
asked.

How long does SEO take to work?

Technical fixes can show results within weeks; content and authority usually take several months. For a brand-new site, expect longer. You see progress every month.

What is GEO, or SEO for AI search?

Generative Engine Optimization makes your pages easy for AI assistants to understand and cite: clear answers, structured data and trustworthy sources.

Do you do SEO in Spanish and French?

Yes. We cover the US, France and Spain with content written for each market, not word-for-word translations.

Do you do local SEO for small businesses?

No. We focus on software products, apps and platforms.

Do you write the content?

Yes, with your team: we draw on your expertise to publish accurate, useful pages.

[ Guides ]

Go
further.

All guides →

[ Other solutions ]

Same lab,
other crafts.

[ Lunarion audit ]

Shall we look at
your project?

A few questions, then a written diagnosis with priorities and costs. Then you decide.